Project Details
Description
The dynamic world of advertising and marketing communication evolves every day in search of reaching an increasingly elusive consumer, more saturated with information
Objective
Determine how the planning is being implemented in the main advertising communication agencies in medellin
Expected results
The research project aims to impact both the graphic advertising communication program and the communication faculty of the university of medellín
| Short title | PLANNING |
|---|---|
| Acronym | PLANNING |
| Status | Finished |
| Effective start/end date | 30/01/09 → 30/11/09 |
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