Modelling SME e-commerce with IMAES

Javier A. Sanchez-Torres, Fernando Juarez-Acosta

Resultado de la investigación: Contribución a una revistaArtículo

2 Citas (Scopus)

Resumen

Purpose: There are several studies about the adoption of e-commerce for small-to-medium enterprises (SMEs) that separately, and in a dispersed manner, examine different theoretical approaches. The purpose of this paper is to unify a set of variables to form an integrated model of measurement of the adoption of e-commerce for SMEs. Design/methodology/discussion: Based on an extensive review of empirical studies focused on the adoption of e-commerce in SMEs, a grouped and integrated model of e-commerce among SMEs was constructed. It was built upon the methodology of psychometrics and was subsequently statistically tested for reliability and validity. A broad study has not been carried out. Thus, the small sample size does not allow the estimation of this model’s predictability. Findings: This paper proposes a final model, comprising 14 variables (82 items), grouping the significant effects of e-commerce adoption. Originality/value: This tool is feasible, offering an initial model enabling detailed examination of variables affecting the adoption of e-commerce in SMEs. It contributes significantly to the development of this line of research.

Idioma originalInglés
Páginas (desde-hasta)137-149
Número de páginas13
PublicaciónJournal of Business and Industrial Marketing
Volumen34
N.º1
DOI
EstadoAceptada/en prensa - 1 ene 2018

Huella dactilar

Modeling
Electronic commerce
Small and medium-sized enterprises
Integrated model
Small sample
Design methodology
Grouping
Methodology
Psychometrics
Predictability
E-commerce adoption
Sample size
Empirical study

Citar esto

Sanchez-Torres, Javier A. ; Juarez-Acosta, Fernando. / Modelling SME e-commerce with IMAES. En: Journal of Business and Industrial Marketing. 2018 ; Vol. 34, N.º 1. pp. 137-149.
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Modelling SME e-commerce with IMAES. / Sanchez-Torres, Javier A.; Juarez-Acosta, Fernando.

En: Journal of Business and Industrial Marketing, Vol. 34, N.º 1, 01.01.2018, p. 137-149.

Resultado de la investigación: Contribución a una revistaArtículo

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